Design and Art Direction
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| Design / Art Direction / PM |
| Description — |
| Lars Hemming Jorgensen, previous Co-Founder of Large Design and Partner at Story Worldwide approached me to create an identity for a new high-end creative consultancy he was heading up. The final mark and overall direction, was designed to embody the ethos of the company - A company which is confident and powerful, without being brash; A company that boasts a wealth of experience, without taking itself too seriously.
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| Design / Art Direction / PM |
| Description — |
| Ben Stockley’s photography has earned him acclaim as a contemporary artist, editorial & advertising image-maker, winning numerous awards from D&AD, Epica and the Grand Clios.
The task was to create a site that would showcase a growing catalogue of personal and project work, whist establishing an overarching aesthetic that would compliment the nature of his photography, mirroring that of it’s traditional offline application. The navigation was kept simple and intuitive, whilst the use of embedded fonts, live resizing and other javascript/ajax elements gave the site a dynamic edge. The site was developed around its own bespoke CMS, courtesy of SEQUENCE:01 and is managed fully by the photographer. Link(s) |
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| Concept / Design / Art Direction |
| Description — |
| Six were asked to create a Logotype for Brandfluent, a London based consultancy, practicing in the areas of Brand Innovation, Technology, Digital & Experiential.
The solitary request from the client, was to use a Serif font for their new Brand. From there a font was chosen and then tweaked; Adjusting the majority of letter-forms and negative spaces, to create a word that appeared more fluent in its appearance.
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| Design / Art Direction / Flash Build |
| Description — |
| A minimal, understated Flash site, designed primarily as a blank canvas, whilst adopting some of the aesthetic qualities established in the promotional mailer, completed earlier in the year.
The site was developed around its own bespoke CMS, courtesy of unresist and is managed fully by the artist. Link(s) |
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| Design / Art Direction |
| Description — Latest promotional posters for Groove Effect, an urban culture web site dedicated to curating the best in emerging style, music, and events. A combination of metallic and high bright inks, printed on 150gsm Zen Pure White, finished with a matte black foil.
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| Roles — |
| Design / Art Direction |
| Description — Blast’d is a new multimedia blogging site (currently in beta stage), aimed at upcoming bands and the general pop culture demographic. Along with the identity and art direction of the site, we were asked to design a suite of stationery for the founder; A surfer from San Francisco. The colloquial tone of the stationery was based around the continual dialogue I had with the client throughout the art direction of the site, and was created to reflect the personality of the individual and the audience demographic. Coloured foils, printed on various colourplan stocks by GF Smith
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| Roles — |
| Design / Art Direction |
| Description — Born and educated in Bangkok, Pomme is a freehand illustrator based in London. The mailer took the form of a double sided poster, which was trimmed short one side and folded down to A5. The typography, colours and stock were all picked to compliment the delicate and precise nature of her work and a new brand mark was devised specifically for this piece. Four colour, plus one special with foiled logo on Mohawk Superfine Ultrawhite Eggshell by GF Smith. The mailer was editioned and hand signed by Pomme. Limited to a run of 500.
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| Roles — |
| Design / Art Direction |
| Description — Designed to work within the Six promotional mailer or to be sent out individually, Picked by Six 08/09 showcases some of the highlights of the Six blog during it’s inaugural year. The format was chosen specifically to reflect that of the blog and the colour palette was dictated by the lead story for this first issue. Printed using six colours on a cast-coated paper.
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| Roles — |
| Concept / Design / Art Direction |
| Description — |
| Six were approached by a new Swedish cosmetics company, to help establish them as a premium brand across numerous territories and to deliver a full range of media, encompassing design and art direction for identity, packaging, photography web and advertising.
The initial stages of the brand development were fundamental in acquiring key investors; The task was to create a mark that would emanate an immediate feeling of luxury whilst retaining a sense of femininity. The mark went through numerous rounds of development, with endless tweaks, but we settled on the version shown here. After my initial pencil sketches, it took a combination of me and 2 other designers to create the logo in Illustrator (thanks Dan / Iain), before we were happy with the final result.
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| Roles — |
| Design / Art Direction / Flash Elements |
| Description — |
| As guardians of the Loake brand, Six were commissioned to create a new Ecommerce site, making the company one of the first, traditional Northamptonshire shoe manufacturers to have a fully comprehensive online offer.
The objective was to create a site that would fulfill usability and functionality needs, whilst providing a platform for the brand to showcase their unique heritage and working practice. I was responsible for the Design & Art Direction of the whole site, from Homepage to Checkout, and everything else in-between. Please Note: Some aspects of the live site may differ slightly from the original concepts.
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| Roles — |
| Design / Art Direction |
| Description — An A2 (Fold to A5) promotional mailer for Illustrator Hellovon. The typography, colours and paper stock were picked to convey the delicate and ethereal quality found in his work. Four special colours printed on Mowhawk Superfine White Eggshell, die-cut to shape, with the trimmed area forming a seperate mini-print. Both elements were editioned and hand signed by the artist.
Link(s) |
| Additional Credits — |
| Print Production / Iain Follett This job went smoothly thanks to Iain’s allround knowledge and expertise. |
| Roles — |
| Design / Art Direction |
| Description — Promotional posters for Groove Effect, an urban culture web site dedicated to curating the best in emerging style, music, and events. A combination of metallic and high bright inks, printed on 150gsm Zen Pure White, finished with a matte black foil.
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| Roles — |
| Shared Design / Art Direction |
| Description — An internal Six project, in collaboration with Iain Follet and the rest of the team. Made by Six 08/09 is a limited edition boxed promotional piece, collating our credentials, recent client work and selected studio projects. The boxes are hand-editioned and distributed to existing and potential clients and collaborators. Embossed box made from Cool Grey Colourplan by GF Smith. Intro cards, clear foiled and printed with high bright pink on Candy Pink Colourplan. Eight work cards on Robert Horne Imagine and one A3 poster on Pistachio Colourplan.
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| Roles — |
| Mix and corresponding Artwork. |
| Description — Sex on Mars 18 Tracks — 1.04.27 Mins Techno / Electronic / Bass / Breakbeat Tracklist Download Listen
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| Roles — |
| Design / Art Direction / Flash Build |
| Description — |
| A minimal, image based Flash site, designed to retain the general simplicity of the Box3 brand.
The site utalises various levels of navigation, allowing the user to browse the site with as few clicks as possible.
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| Roles — |
| Art Direction |
| Description — |
| As guardians of the Loake brand, Six were commissioned to Concept and Art Direct a suite of images that would promote the various ranges within the Loake offer.
The concept was created by the team at Six, the shoot was Art Directed by myself and John Kariolis.
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| Additional Credits — |
| Styling / Linda Powell Photography / Mark Newton Concepting / Team Six |
| Roles — |
| Mix and corresponding Artwork. |
| Description — Psychotic Reaction Various Tracks — 52.27 Mins Vintage / Breaks / Soul / Funk Tracklist Download Listen . |
| Roles — |
| Design / Art Direction |
| Description — Website for Groove Effect, a San Fran based culture e-zine and blog. Taking on board Groove Effects request to break out of the traditional mould of the blog “Look and Feel”, I created a site that took a more pushed and fresh approach, whilst retaining the navigational ease of a typical blog structure. A bold colour palette was adopted and large image areas were created to accommodate GE’s love for photography.
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| Roles — |
| Design / Art Direction |
| Description — Logotype and Mark for Groove Effect, an urban culture web site dedicated to curating the best in emerging style, music, and events. Link(s) |
| Roles — |
| N/A |
| Description — |
| “Monograph” is a free, 20-page A5 booklet from Creative Review, created exclusively for their magazine subscribers. Each month it showcases a personal body of work.
July’s edition featured my film inspired art exhibition “Now Showing”, organised through my collaborative sideline, WIWP. Link(s) |
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| Design / Art Direction / PM |
| Description — |
| “Two Faced” - A portrait project organised through my collaborative sideline, WIWP. The project took the form of several exhibitions and an accompanying publication, which was co-designed with Iain Follett (Adapt or Die) and printed by IdN.
A 312 page semi-case bound publication, printed with various specials & paper stocks.
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| Roles — |
| Design / Art Direction |
| Description — |
| 2007 saw the fiftieth anniversary of Helvetica. Blanka and Candy invited 50 leading Designers and Graphic Artists to produce 50 images. The Exhibition launched in London at the Design Museum in July, produced in association with Veer, Epson, GF Smith, Image Now and Build. The final piece pays homage to both Milton’s “I (Heart) New York” logo and the completion of the Twin Towers in New York. 50cm x 50cm Giclee Print
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| The Concept — |
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| Since the “Towers” were located at the heart of NY, I focussed my attention on the word “Heart” in the slogan. The two sticks from the “H” were removed and scaled up, thus making a feature of them and symbolising the “Twin Towers” element. I settled on a version where the slogan was positioned between the two sticks, which when read from a distance, portrayed the shape of the letter “H”. Although it was pretty obvious what the letter should be at the beginning of “eart”, this presented an even stronger visual clue to the missing letter, but also just as importantly made a graphic gesture to the “H” in Helvetica; the font we were celebrating.
Two faint grey bars were added in the space where the black bars had been removed. This was carried out as a secondary tribute to Miltons later logo, which was reissued after 9/11. In his recent version a smudge had been added to the lower section of the heart, to symbolise the tragic events of 2001 and its effect on the community; In essence, a part of the heart had been marked, but not permanently destroyed. The grey bars in my piece were added to mirror this same sentiment, whilst providing a visual representation of the part of NY that had been lost, “The Two Towers”.
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| Roles — |
| Design / Art Direction / Flash Build |
| Description — |
| Promo site for my collaborative sideline, WIWP. The site was built using Flash and Javascript, serving as a showcase for promoting various art based projects and events.
Link(s) |
| Roles — |
| Design / Art Direction |
| Description — |
| Based in california, VMIX is a leading provider of media-management and community platforms, currently powering over 200 media, publishing and broadcast websites.
These were Concept ideas for VMIX’s main .com site and all their supporting technology sites.
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| Roles — |
| Illustration / Drawing |
| Description — |
| Following on from “Illustration Now”, this installment presents a completely new selection of 150 illustrators from across the globe.
Some of my work was showcased in the book and one particular illustration was used for the front end paper. Published by Taschen. Link(s)
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