The final mark and overall direction, was designed to embody the ethos of the company - A company which is confident and powerful, without being brash; A company that boasts a wealth of experience, without taking itself too seriously.

The task was to create a site that would showcase a growing catalogue of personal and project work, whist establishing an overarching aesthetic that would compliment the nature of his photography, mirroring that of it’s traditional offline application.

The navigation was kept simple and intuitive, whilst the use of embedded fonts, live resizing and other javascript/ajax elements gave the site a dynamic edge.

The site was developed around its own bespoke CMS, courtesy of SEQUENCE:01 and is managed fully by the photographer.

Link(s)
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www.benstockley.com

The solitary request from the client, was to use a Serif font for their new Brand. From there a font was chosen and then tweaked; Adjusting the majority of letter-forms and negative spaces, to create a word that appeared more fluent in its appearance.

The site was developed around its own bespoke CMS, courtesy of unresist and is managed fully by the artist.

Link(s)
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www.hellovon.com

A combination of metallic and high bright inks, printed on 150gsm Zen Pure White, finished with a matte black foil.

Link(s)
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www.grooveeffect.com

The colloquial tone of the stationery was based around the continual dialogue I had with the client throughout the art direction of the site, and was created to reflect the personality of the individual and the audience demographic.

Coloured foils, printed on various colourplan stocks by GF Smith

The mailer took the form of a double sided poster, which was trimmed short one side and folded down to A5. The typography, colours and stock were all picked to compliment the delicate and precise nature of her work and a new brand mark was devised specifically for this piece.

Four colour, plus one special with foiled logo on Mohawk Superfine Ultrawhite Eggshell by GF Smith. The mailer was editioned and hand signed by Pomme. Limited to a run of 500.

Link(s)
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www.pommepomme.com

The format was chosen specifically to reflect that of the blog and the colour palette was dictated by the lead story for this first issue.       

Printed using six colours on a cast-coated paper.

Link(s)
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www.pickedbysix.com

The initial stages of the brand development were fundamental in acquiring key investors; The task was to create a mark that would emanate an immediate feeling of luxury whilst retaining a sense of femininity.

The mark went through numerous rounds of development, with endless tweaks, but we settled on the version shown here. After my initial pencil sketches, it took a combination of me and 2 other designers to create the logo in Illustrator (thanks Dan / Iain), before we were happy with the final result.

The objective was to create a site that would fulfill usability and functionality needs, whilst providing a platform for the brand to showcase their unique heritage and working practice.

I was responsible for the Design & Art Direction of the whole site, from Homepage to Checkout, and everything else in-between.

Please Note: Some aspects of the live site may differ slightly from the original concepts.