Design and Art Direction
| Roles — |
| Concept / Design / Art Direction |
| Description — |
| Six were asked to create a Logotype for Brandfluent, a London based consultancy, practicing in the areas of Brand Innovation, Technology, Digital & Experiential.
The solitary request from the client, was to use a Serif font for their new Brand. From there a font was chosen and then tweaked; Adjusting the majority of letter-forms and negative spaces, to create a word that appeared more fluent in its appearance.
|
| Roles — |
| Design / Art Direction / Flash Build |
| Description — |
| A minimal, understated Flash site, designed primarily as a blank canvas, whilst adopting some of the aesthetic qualities established in the promotional mailer, completed earlier in the year.
The site was developed around its own bespoke CMS, courtesy of unresist and is managed fully by the artist. Link(s) |
| Roles — |
| Design / Art Direction |
| Description — Latest promotional posters for Groove Effect, an urban culture web site dedicated to curating the best in emerging style, music, and events. A combination of metallic and high bright inks, printed on 150gsm Zen Pure White, finished with a matte black foil.
Link(s) |
| Roles — |
| Design / Art Direction |
| Description — Blast’d is a new multimedia blogging site (currently in beta stage), aimed at upcoming bands and the general pop culture demographic. Along with the identity and art direction of the site, we were asked to design a suite of stationery for the founder; A surfer from San Francisco. The colloquial tone of the stationery was based around the continual dialogue I had with the client throughout the art direction of the site, and was created to reflect the personality of the individual and the audience demographic. Coloured foils, printed on various colourplan stocks by GF Smith
|
| Roles — |
| Design / Art Direction |
| Description — Born and educated in Bangkok, Pomme is a freehand illustrator based in London. The mailer took the form of a double sided poster, which was trimmed short one side and folded down to A5. The typography, colours and stock were all picked to compliment the delicate and precise nature of her work and a new brand mark was devised specifically for this piece. Four colour, plus one special with foiled logo on Mohawk Superfine Ultrawhite Eggshell by GF Smith. The mailer was editioned and hand signed by Pomme. Limited to a run of 500.
Link(s) |
| Roles — |
| Design / Art Direction |
| Description — Designed to work within the Six promotional mailer or to be sent out individually, Picked by Six 08/09 showcases some of the highlights of the Six blog during it’s inaugural year. The format was chosen specifically to reflect that of the blog and the colour palette was dictated by the lead story for this first issue. Printed using six colours on a cast-coated paper.
Link(s) |
